People getting aware of themselves, their oppression and connected in their communities are a huge threat, i guess. Combine that with the Internet as educational tool instead of a marketing machine and you get some desperate counter meassures, yay
Someone explained pretty well above, visibility and infrastructure to host a massive userbase, also accesability would be key. If people are scared of words they dont understand like decentralized, why switch when centralized worked somehow.
As a german, pls keep harris on standby.