Mastodon Usage Soaring as Twitter Rebranding Leads to User Exodus: CEO Eugen Rochko
rm_dash_r_star @ rm_dash_r_star @lemm.ee Posts 1Comments 309Joined 2 yr. ago

rm_dash_r_star @ rm_dash_r_star @lemm.ee
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2 yr. ago
The other stuff didn't bother people enough to leave, but rebranding? That's the step too far. Anyway Mastodon usage has fluctuated a good amount over the last few months so I don't think that's a good metric for people fleeing Twitter, or should I say X (what a terrible name).
Twitter's value was in its branding as the case with any ubiquitous product. There was zero reason to change it other than to further damage the entity. Fine with me Elon, go ahead and kill it, one more failed corporate driven media site. We don't need any of them.