This is the only system i am aware of using torrent based content sharing. Its not a great system though as you are essentially downloading a whole archive everytime you connect so it just grows and grows unless you set some retention
They said they were doing it because there were occasions when a phone with an old battery tried to pull too much juice the device would become unstable and reboot. I'm sure this did happen but probably not to the extent that would require a global change.
If they don't take him to court and any new imaginings of the material keeps away from what tell tale already created I think it might actually be a DC loss, should they challenge it
If their payoff customers get excluded from profiling it would be better but I think this would just exclude from ads and not being profiled for serving thirdparty content.
It's been around for a very long time and not gotten any traction. I just don't think it can gather enough of a community to make it the goto source.