You know in what form those paychecks generally come in? Cash, so their paycheck is now literally worth more without wage increases (which aren't horribly stable for those generally loving paycheck to paycheck).
That just shows how broken the system is, though, doesn't it? It's geared towards benefitting the haves over the have-nots. Yes, it probably hurts the people further down the line from the shareholders and board members... but mostly because they can't countenance not having their numbers going up. So they pass along losses to the people who can tolerate the least.
I'm sure you're just approaching this from a sterilized, clinical approach "that's just the way things are"... but it's not particularly beneficial to people to consider things exclusively that way.
Not because of deflation, but because they're looking for "The deal". More akin to the dopamine inducing tricks many microtransaction games use these days.
"The economy" in this instance being a playground for the rich.
People won't stop paying for food or rent just because their money might be worth a little more tomorrow. They won't skip buying minor entertainments just because maybe their meager salaries might be worth a little more next week.
Deflation is poison for the owner class, not the working class.
Those people are mostly just naysayers who like shitting on things, it's best to just not acknowledge them until they actually show up with a cogent thought. Otherwise you're basically just having their argument for them.
He affixed an adapter with super glue and it failed.