Remember that one of the notable reasons W won his first presidency is that a lot of people thought he'd be a cool guy to have a beer with.
You gotta meet the customer halfway until you get enough of them hooked, then slowly start introducing new ideas into their mental ecosystems that align with your vision.
Yeah it really just looked like the normal shitty youtube connection you get when their servers get a wee bit overloaded.
Remember that one of the notable reasons W won his first presidency is that a lot of people thought he'd be a cool guy to have a beer with.