When my wife was a child, they made nativity scenes at school for Christmas. In my wife's result, Mary and Joseph were standing very far away from the manger.
When asked why they were so far away, my wife replied, "Because I stuck them there."
Then he simply says that this is a statement about the commercialization of our society. To be honest, that would be a better explanation than "It's an Oreo's barcode".
I didn't believe you.
I was a fool.