Don't get me wrong, this move from the board reeks of some grade A bullshit but this article is absolute crap. Is this supposed to be a serious journalism?
Your post is an "uh, actually" version of what I said. You are not disagreeing with me but still somehow making it sound like you do.
I meant the term meme never applied to only sharing "image macros" but to inside jokes, coming shared references, common cultural knowledge. It is an absolutely fascinating term and concept if used like that, and I wish more people would understand it and use it in the same way.
I Row Knight