Small launch companies struggle to compete with SpaceX rideshare missions

I'm not sure how to feel after reading this article, simply because I don't think it offered enough data to make a reasoned conclusion. I think we can agree that industry monopolies are not a good thing. The question is, has SpaceX simply cracked the code to cheap launch or are they using monopolistic practices to squeeze out the competition (ie operating on a loss with the intent of bankrupting companies with less capital) ?